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What Is Keyword Density?

This is a number that indicates how often a certain keyword appears on a page. Calculate the keyword density by dividing the number of times a keyword appears on the page by the total number of words, before multiplying the result by 100 to get a percentage. The idea behind keyword density is that if a keyword appears more often on a page, then it indicates that the keyword is the topic of the page. However, too many instances of a keyword will begin to look like keyword stuffing, which can harm your page in search rankings.

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