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Google Passages and How They Impact SEO

Google Passages and How They Impact SEO

In October of 2020, Google announced that it would be releasing Passages, a new feature that allows Google to rank specific sections, or passages, of a web page rather than the web page as a whole. What this means for websites is that you may actually have more...

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Why Companies Still Need Blogs in 2021

Why Companies Still Need Blogs in 2021

A lot of marketing trends point to social media and video content as the future of online marketing. Social media offers more opportunities for engagement with users and many people prefer to watch videos instead of reading. But that doesn’t mean you should stop...

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SEO Mistakes You Should Avoid in 2021

SEO Mistakes You Should Avoid in 2021

SEO has changed a lot over the years. Google has made a multitude of updates to its core algorithm in an effort to improve user experience. In the early days of the Internet, many SEO techniques were used that are now considered “black hat.” Using these techniques...

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